You all know the ones I'm talking about - where that nasty, beater-wearing ball of lung-snot walks around, talking like a jerk, having his nasty snot relatives over for dance parties and family reunions and general being-snot affairs.
Is it necessary for commercials to absolutely disgust me in order to sell their product? I get that there's a product to be sold here, that it might have a less-than-savory, but perfectly functional, even desirable goal, but isn't there a feeling-good-and-playing-sports-with-the-kids route they could have taken? An "I'm too tired to be effective at work, until I clear out that lung-blocking mucus" version that showed run-down adults, not sambaing snot? An...ything else?
I feel the same way about those toe-fungus-critter commercials which, thankfully, I haven't seen in a while.
I'm not sure I have a positive solution, but I can say this: I will suffer any indignity, fungus, mucus, or as-yet-unknown-nasty-spokescritter-related, in order to avoid your products.
Now that's effective product-recognition for you.
-Posted by Jilly
Tuesday, February 16, 2010
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